Wednesday, 31 July 2013

ADDICT
Within two weeks of joining, the batch of 2015 at FORE school of management (FMG 22 and IMG 7) was faced with their first B-school Ad event, Addict, organized by team Think Tank. Registrations ended on 28th July and required students to enter in teams of 3 participants. Eager to make a mark in their first B-School event, the incoming batch responded splendidly.
The first phase consisted of an online quiz which tested students on their general knowledge across different fields. The second phase was held in campus and consisted of three more rounds. These rounds tested the teams’ knowledge of brands and advertisements.
The last of these rounds drew the most plaudits from the participants. As part of this, the final teams were given one product each and asked to make a print ad to sell the product. Teams were also asked to present their advertisement on stage and were given two minutes to do so. A brief question and answer round followed. The teams were judged on creativity and their ability to come up with selling points.
After much deliberation, the results were announced. Team Rehabilitated took the first prize with Team Backbenchers and Team AAG, a close second and third respectively. As soon as the winners were announced, team Think Tank was given a rapturous applause from the participants, acknowledging their hardwork in organizing the event. The signal was loud and clear. The first event for the class of 2015 was a rousing success.


Team Think Tank along with the top three teams.

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